Turning into a YouTube star has been an extended, unusual journey for Malaysia’s Aisyah Razip, who uploaded her first video when she was 13 years outdated.
Seven years on, Aisyah has defied the haters who harass her, and survived a hacking incident in 2019, to turn out to be one of many nation’s high YouTube personalities.
Alongside the way in which, Aisyah has realized that life as a full-time YouTuber isn’t all the time simple, however her motto hidup kena chill , with which she ends her movies, helps to remind her that life needs to be chill.
Identified by her on-line deal with Cupcake Aisyah, she takes inspiration from long-time American YouTubers Zoella and Bethany Mota , and has amassed greater than 422,000 subscribers on YouTube and greater than 460,000 followers on Instagram.
She typically uploads day by day vlogs, make-up movies and challenges. And identical to her YouTube heroes, Aisyah’s love of being in entrance of the digicam began at a younger age.
When she turned 9, Aisyah’s father gave her a digicam, which sparked her love of video making. The bubbly Malaysian teenager began out utilizing smaller scale on-line social networking functions comparable to Keek and Socialcam earlier than venturing onto YouTube.
“I began making dwelling movies with my household and mates. Everybody was used to seeing me with a digicam,” she tells the Put up .
She moved onto YouTube a number of years later, and her uploads retain a home-video really feel. Cupcake Aisyah’s viewers are handled commonly to movies that includes her mom, siblings, aunts and cousins.
Her favorite video up to now is one from the time she spontaneously determined to offer her mom 10,000 Malaysian ringgit (S$3,300) in money.
The video was filmed as a “What’s In The Field?” problem. It generated plenty of buzz, with viewers commenting that Aisyah had impressed them to offer again to their dad and mom.
Not all the things has gone easily for the YouTuber. In August 2019, Aisyah came upon her account had been hacked.
She realised she was not the first proprietor of her account and hackers had slowly taken management since she surpassed 300,000 subscribers in June that 12 months.
These hackers had major management of her channel in addition to her Google AdSense account, which is how she will get paid from YouTube ads.
She was nonetheless capable of add content material, however the hackers had been capable of delete her movies – and even the complete channel. Additionally they modified her title and private e mail tackle on the account, leaving Aisyah helpless.
“The entire course of to get my account again took six months. I contacted Google, and actually everybody I might consider to attempt to get my account again. It was a very lengthy course of.”
Whereas she was doing this, Aisyah stopped posting movies, leaving her followers confused. The YouTuber mentioned the incident took an enormous toll on her, considering that all the things she had constructed may very well be gone.
“Considering that I may not ever get my account again, I created a second channel,” mentioned Aisyah, who received the award for finest way of life social media influencer on the Affect Asia awards, Asia‟s largest social media awards, in 2017.
“Then, the hacking state of affairs turned extra intense because the months handed, and I used to be even threatened by the hackers to offer them my new account.”
Quick ahead to November 2019, and Aisyah and her supervisor succeeded in getting her unique account again. Aisyah says issues are actually again on monitor, and she or he is the first proprietor of her YouTube channel.
Aisyah, who commonly connects together with her followers on Twitter, Instagram, and TikTok , mentioned she felt extra appreciative of them after the incident.
The YouTuber is now finding out digital media and communication on the College of Westminster in London.
Aisyah just lately determined to do one thing particular for the week main as much as her birthday on August 24 and collaborated with totally different Malaysian YouTubers and influencers day by day of the week.
“I deliberate this [birth week collaboration] solely in the course of the first week of August. I messaged everybody who I needed to be part of my start week. I even prolonged start week as a result of I didn’t need to say goodbye but,” mentioned Aisyah.
For the particular week, she teamed up with Malaysian YouTubers comparable to Athisha Khan and Azfar Hermi, and style entrepreneur Vivy Yusof.
With an enormous following additionally comes a wide range of responses. Aisyah mentioned she had acquired plenty of feedback from haters over time. “I obtain adverse feedback on a regular basis … individuals will ask me to cease making movies. Or simply decide me and say, you’re not even that good.”
Most notably, the 20-year-old garnered plenty of flak after posting a video wherein she ordered the complete menu at a McDonald’s, spending round 600 ringgit.
Some viewers mentioned she was “so wealthy she didn’t know the place to maintain her cash”, or that she was “losing meals”. However in a follow-up Q&A video, Aisyah cleared the air, stating that not one of the meals within the video was wasted.
Aisyah says she normally brushes adverse feedback apart and doesn’t even give haters the time of day.
She is now in her closing 12 months of college. After graduating in 2021, she plans to give attention to her channel full-time. Requested the place she sees herself in 5 years, Aisyah mentioned her aim was to have reached a million subscribers by then.
This text was first revealed in South China Morning Post.